Greating professional website
Our principles for your professional website
- Maintaining Consistent Branding
- Call-to-action Button (CTA)
- Intuitive Navigation
- Clean Design
- Visual Elements
- Content and Text Hierarchy
- Mobile-Fist Design
- Search Engine Optimization (SEO)
- Website Speed
It is important to create a new website that is attractive to your target customers and thereby increase your brand awareness.
The elements of professional website
Maintaining Consistent Branding
Your brand is the foundation of your business it’s important to keep your brand consistent across all customer touch points including your website. Your color scheme, logo typography, iconography should remain consistent.
The website must support the credibility of the brand
Call-to-action Button (CTA)
important are call-to-action buttons that get your website visitors to take action by purchasing a product, subscribing to your content, or booking services.
Call-to-action buttons help the visitors to make decisions and ensures maximum conversion to your website
Intuitive Navigation
The navigation buttons throughout the website should be clear and obvious so that the user can explore the content intuitively.
Through navigation buttons and links, visitors should quickly find what they are looking for.
Te 7C's Clean Design
By following the 7C’s of Website Design, businesses can be sure to create a website that is not only effective but also modern and meets all the requirements of today’s online consumer.
The 7C’s of Website Design stand for Creativity, Consistency, Clarity, Content, Continuity, Compatibility and Customisation.
Visual Elements
Photography, illustrations or videos are a great addition to any website, but you have to be sure that they are actually relevant to the content and branding. Website visitors try to make a connection between what they read and the accompanying images.
The images in your website should support the message you’re communicating.
Content and Text Hierarchy
With each level of your typographic hierarchy, there should be a noticeable difference in size, font, colour and/or styling that makes it clear how your content is organised. This helps your site visitors easily understand what the important parts are.
The most important text (the one you want your readers to see first) is your main heading — the title of your blog post or section header, for instance.
Mobile-Fist Design
A “mobile-first” approach involves website designing a mobile version and then adapting it for larger screens (as opposed to the traditional approach of starting with a desktop site and then adapting it for smaller screens).
Mobile-first design is a key ingredient to successful product design.
Search Engine Optimization (SEO)
For a small to medium-sized website, businesses can do much of the work themselves for their SEO-friendly content management system and/or e-commerce platform.
SEO is very important so that the website can be found by customers in search engines.
Website Speed
Site speed is key to customer validation success. This directly affects your conversion rates, user experience and search engine rankings. A fast-loading website simplifies the browsing process and gives users a better experience.
Fast web page loading speed is an important competitive advantage.
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